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“Our Limelight platform also has ‘bank-level security’ within itself that enables the marketers to handle consumer’s personal data without any fear of breach,” says Terry Foster, the CEO of the company. With such secured capabilities, clients can dismiss any hesitations that consumers might have with sharing their personal data with the customer’s marketers in any live event or trade shows. Moreover, as the data comes from the consumers themselves and not from any third-party source, the platform precisely determines consumer behavior and tailors preferential marketing campaigns. It features multiple digital builders and other onsite digital touchpoints that can be configured to handle data from thousands of events, all the while ensuring personalized messages to the consumer. With such visibility into the consumer preferences, lead generation and conversion are simplified through accurate, actionable insights.![]()
Our Limelight platform also has ‘bank-level security’ within itself that enables the marketers to handle consumer’s personal data without any fear of breach
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Company
Limelight
Headquarters
Ontario, Canada
Management
Terry Foster, CEO
Description
Limelight provides a software system to create engaging online and offline digital experiences and seamlessly integrate data customers’ existing CRM and marketing stack. The Limelight platform captures, tracks, and analyzes experiential marketing data and also provides comprehensive details on the ROIfor the marketing activities. The platform can seamlessly integrate into the clients’ CRM (customer relationship management) systems and facilitate a steady flow of data to their databases. It features multiple digital builders and other onsite digital touchpoints that can be configured to handle data from thousands of events, all the while ensuring personalized messages to the consumer